Just as I thought "Millennial Pink" was a color of the past, flashforward to 2022, and this trick...
So, there you have it - after the inception of EASTWAVE Concept, we launched on August 1st, 2020....
Two years in, and we are so proud to introduce to you: EASTWAVE Concept! You may be wondering wha...
Meet our newest olfactory fetish - Arcadia by Amna ... we're simply enchanted by those irresistib...
In a year where supply chains are notoriously stalled and our personal style is constantly oscil...
Welcome back to Season 2 – where we continue to sell and promote new and returning up and coming ...
“You have to be aware of the past but always moving forward,” said Creative Director of Valentin...
On a hot summer’s day, we stood at the top of TenTen Wilshire’s helipad in Downtown Los Angeles ...
A baby’s contagious and half-toothed smile, a child’s bear hug, a toddler’s first, prideful bike...
In this special edition of EW Diaries, the EASTWAVE team chats with Hafsa Lodi, Author of Modest...
2020 has been a drag. With lockdowns in place, our clothes sat withering away in accumulated clo...
As season 1 comes to an end, we commend our talented family of designers who persevered with us d...
What do the most successfully renown brands in modern luxury have in common regardless of their ...
While is it counter-intuitive to believe that one would spend more money during this volatile tim...
Describe a day in the life as Sara Melki. A day in the life of Sara Melki, in Africa : I wake up...
Describe a day in the life as Carolina Chammas. A day in my life is mostly filled with a lot of: ...